On that, you are wrong. It is always possible to prove that what you are (appearing to be) doing has a material benefit. Even for a naive thick-head academic, I know of two strategies:
- See the short term effect. (When everyone is paying attention to a particular problem, there would be some transient improvement.)
- Juggle with the statistics. (As Mark Twain said: There are three kinds of lies - lies, damn lies, and statistics.)
PS. Well, you can fool a small group of people forever, and you can fool everyone for a short while, but you cannot fool everyone forever. Fortunately, no one is going to audit your performance forever !
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